:root {
  --ink: #111413;
  --paper: #f4f0e8;
  --lime: #d3ff3f;
  --blue: #315bff;
  --coral: #ff6d55;
  --line: rgba(17, 20, 19, 0.18);
  --muted: #666b68;
  --serif: Iowan Old Style, Baskerville, Times New Roman, serif;
  --sans: Inter, ui-sans-serif, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; background: var(--paper); }
body { margin: 0; color: var(--ink); background: var(--paper); font-family: var(--sans); overflow-x: hidden; }
a { color: inherit; }
img { max-width: 100%; display: block; }

.v2-header, .v2-footer { width: min(1260px, calc(100% - 56px)); margin: 0 auto; display: flex; align-items: center; justify-content: space-between; }
.v2-header { min-height: 88px; border-bottom: 1px solid var(--line); }
.v2-header nav { display: flex; gap: 28px; align-items: center; }
.v2-header nav a { font-size: 13px; font-weight: 700; text-decoration: none; }
.v2-header nav a:hover, .v2-header nav a:focus-visible { text-decoration: underline; text-underline-offset: 6px; }
.v2-brand { display: inline-flex; align-items: center; gap: 10px; text-decoration: none; font-size: 18px; font-weight: 850; letter-spacing: -0.04em; }
.v2-brand span { width: 22px; aspect-ratio: 1; border-radius: 50%; background: radial-gradient(circle at 72% 28%, var(--lime) 0 12%, transparent 13%), radial-gradient(circle at 35% 68%, var(--coral) 0 19%, transparent 20%), linear-gradient(135deg, var(--blue), #8b3cff); box-shadow: 0 0 0 1px rgba(255,255,255,.22) inset; }
.v2-eyebrow { margin: 0 0 24px; font-size: 12px; font-weight: 900; letter-spacing: .17em; text-transform: uppercase; }
.v2-button { display: inline-flex; align-items: center; justify-content: space-between; gap: 30px; min-width: 190px; padding: 17px 20px; border-radius: 999px; background: var(--ink); color: white; text-decoration: none; font-weight: 800; box-shadow: 0 12px 30px rgba(17,20,19,.14); transition: transform .2s ease; }
.v2-button:hover, .v2-button:focus-visible { transform: translateY(-3px); }
.v2-button-light { background: white; color: var(--ink); }

.consumer-hero { width: min(1260px, calc(100% - 56px)); min-height: 650px; margin: 0 auto; padding: 118px 0 90px; display: grid; grid-template-columns: minmax(0, 1fr) minmax(280px, .43fr); align-content: center; }
.consumer-hero .v2-eyebrow, .consumer-hero h1 { grid-column: 1 / -1; }
.consumer-hero h1 { margin: 0; max-width: 1260px; font-size: clamp(72px, 9.4vw, 148px); line-height: .78; letter-spacing: -.085em; font-weight: 900; }
.consumer-hero h1 em { font-family: var(--serif); font-weight: 400; letter-spacing: -.07em; white-space: nowrap; }
.consumer-lede { grid-column: 2; margin: 62px 0 32px; font-size: clamp(19px, 1.8vw, 27px); line-height: 1.3; letter-spacing: -.025em; }
.consumer-hero .v2-button { grid-column: 2; justify-self: start; }

.life-film { position: relative; margin: 0; background: var(--ink); overflow: hidden; }
.life-film img { width: 100%; height: min(67vw, 820px); min-height: 520px; object-fit: cover; filter: saturate(.92) contrast(1.04); }
.life-film::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, transparent 55%, rgba(7,9,8,.74)); pointer-events: none; }
.life-film figcaption { position: absolute; z-index: 1; left: max(28px, calc((100vw - 1260px) / 2)); bottom: 55px; color: white; display: flex; align-items: baseline; gap: 18px; font-size: clamp(23px, 3vw, 48px); letter-spacing: -.045em; }
.life-film figcaption strong { font-family: var(--serif); font-size: 1.25em; font-style: italic; font-weight: 400; }

.product-showcase { padding: 135px max(28px, calc((100vw - 1260px) / 2)) 120px; color: white; background: var(--ink); overflow: hidden; }
.showcase-heading { display: grid; grid-template-columns: 1fr .48fr; gap: 70px; align-items: end; }
.showcase-heading h2 { margin: 0; font-size: clamp(58px, 7vw, 112px); line-height: .82; letter-spacing: -.075em; }
.showcase-heading h2 em { font-family: var(--serif); font-weight: 400; }
.showcase-heading > p { margin: 0 0 6px; color: #bcc2bf; font-size: clamp(18px, 1.7vw, 24px); line-height: 1.45; }
.showcase-stage { margin-top: 130px; display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: clamp(28px, 4vw, 62px); align-items: end; }
.showcase-card { min-width: 0; }
.showcase-card-plan-ready { transform: translateY(-52px); }
.showcase-copy { min-height: 154px; padding: 0 8px 25px; }
.showcase-copy span, .showcase-disclosure span { color: var(--lime); font-size: 11px; font-weight: 900; letter-spacing: .13em; text-transform: uppercase; }
.showcase-copy h3 { margin: 13px 0 8px; font-size: clamp(24px, 2.3vw, 36px); line-height: 1; letter-spacing: -.045em; }
.showcase-copy p { margin: 0; max-width: 34ch; color: #aeb4b1; line-height: 1.45; }
.iphone-frame { position: relative; width: 100%; max-width: 380px; margin: 0 auto; padding: 9px; border-radius: 58px; background: #050606; box-shadow: 0 30px 75px rgba(0,0,0,.48), 0 0 0 1px rgba(255,255,255,.13); }
.iphone-frame::after { content: ""; position: absolute; inset: 10px; border: 1px solid rgba(255,255,255,.17); border-radius: 49px; pointer-events: none; }
.iphone-frame img { width: 100%; border-radius: 49px; }
.showcase-disclosure { margin-top: 70px; padding-top: 26px; display: grid; grid-template-columns: .48fr 1fr; gap: 40px; border-top: 1px solid rgba(255,255,255,.2); }
.showcase-disclosure p { margin: 0; max-width: 74ch; color: #858b88; font-size: 13px; line-height: 1.5; }

.three-beats { padding: 130px max(28px, calc((100vw - 1260px) / 2)); background: var(--lime); }
.three-beats header { display: grid; grid-template-columns: .55fr 1fr; gap: 40px; align-items: start; margin-bottom: 90px; }
.three-beats h2 { margin: 0; font-size: clamp(50px, 6vw, 96px); line-height: .92; letter-spacing: -.07em; }
.three-beats ol { list-style: none; padding: 0; margin: 0; display: grid; grid-template-columns: repeat(3,1fr); border-top: 1px solid var(--ink); }
.three-beats li { padding: 28px 32px 18px 0; border-right: 1px solid rgba(17,20,19,.35); min-height: 260px; display: flex; flex-direction: column; justify-content: space-between; }
.three-beats li + li { padding-left: 32px; }
.three-beats li:last-child { border-right: 0; }
.three-beats li > span { font-size: 12px; font-weight: 900; }
.three-beats h3 { margin: 0 0 10px; font-size: clamp(26px, 2.3vw, 38px); letter-spacing: -.045em; }
.three-beats li p { margin: 0; max-width: 33ch; font-size: 16px; line-height: 1.5; }

.anti-feed { color: white; background: var(--ink); padding: 140px max(28px, calc((100vw - 1260px) / 2)); }
.anti-feed h2 { margin: 0; font-size: clamp(60px, 8vw, 132px); line-height: .82; letter-spacing: -.08em; }
.anti-feed h2 em { font-family: var(--serif); font-weight: 400; }
.anti-feed-grid { width: 67%; margin: 90px 0 0 auto; display: grid; grid-template-columns: 1fr 1fr; gap: 48px; }
.anti-feed-grid p { margin: 0; color: #c3c8c5; font-size: clamp(18px,1.6vw,24px); line-height: 1.45; }

.consumer-close, .thesis-close { min-height: 650px; padding: 125px max(28px, calc((100vw - 1260px) / 2)); background: var(--blue); color: white; display: flex; flex-direction: column; justify-content: center; align-items: flex-start; }
.consumer-close h2, .thesis-close h2 { margin: 0 0 60px; font-size: clamp(65px, 9vw, 148px); line-height: .8; letter-spacing: -.08em; }
.consumer-close h2 em, .thesis-close h2 em { font-family: var(--serif); font-weight: 400; }
.v2-footer { min-height: 130px; color: var(--muted); font-size: 12px; }
.v2-footer .v2-brand { color: var(--ink); }

.platform-v2 { color: white; background: var(--ink); }
.v2-header-dark { border-color: rgba(255,255,255,.18); }
.thesis-hero { width: min(1260px, calc(100% - 56px)); margin: 0 auto; padding: 135px 0 145px; }
.thesis-hero h1 { margin: 0; max-width: 1160px; font-size: clamp(66px, 8.4vw, 135px); line-height: .82; letter-spacing: -.08em; }
.thesis-hero h1 em { font-family: var(--serif); font-weight: 400; }
.thesis-hero > p:last-child { max-width: 760px; margin: 78px 0 0 auto; color: #c3c8c5; font-size: clamp(20px,2.2vw,31px); line-height: 1.35; }
.category-band { padding: 90px max(28px, calc((100vw - 1260px) / 2)); color: var(--ink); background: var(--lime); display: grid; grid-template-columns: .3fr 1fr; gap: 25px; align-items: baseline; }
.category-band p { margin: 0; text-transform: uppercase; font-size: 12px; font-weight: 900; letter-spacing: .16em; }
.category-band h2 { margin: 0; font-size: clamp(45px, 6vw, 92px); letter-spacing: -.07em; line-height: .9; }
.category-band span { grid-column: 2; font-size: 20px; }
.fragmentation, .platform-loop, .platform-primitives, .vision-laws { padding: 135px max(28px, calc((100vw - 1260px) / 2)); }
.fragmentation-copy { display: grid; grid-template-columns: .45fr 1fr; gap: 40px; margin-bottom: 100px; }
.fragmentation h2, .platform-loop h2, .platform-primitives > h2, .vision-laws > h2 { margin: 0; font-size: clamp(52px,6vw,92px); letter-spacing: -.07em; line-height: .94; }
.fragmentation-grid { display: grid; grid-template-columns: repeat(2,1fr); border-top: 1px solid rgba(255,255,255,.2); border-left: 1px solid rgba(255,255,255,.2); }
.fragmentation article { min-height: 280px; padding: 30px; border-right: 1px solid rgba(255,255,255,.2); border-bottom: 1px solid rgba(255,255,255,.2); display: flex; flex-direction: column; }
.fragmentation article span { color: var(--lime); font-size: 12px; font-weight: 900; }
.fragmentation article h3 { margin: auto 0 14px; font-size: 32px; letter-spacing: -.045em; }
.fragmentation article p { margin: 0; color: #aeb4b1; max-width: 48ch; line-height: 1.5; }
.platform-loop { color: var(--ink); background: var(--paper); }
.platform-loop header { display: grid; grid-template-columns: .4fr 1fr; gap: 40px; margin-bottom: 90px; }
.platform-loop ol { list-style: none; padding: 0; margin: 0; border-top: 1px solid var(--line); }
.platform-loop li { display: grid; grid-template-columns: .45fr 1fr; gap: 40px; padding: 26px 0; border-bottom: 1px solid var(--line); }
.platform-loop b { font-size: clamp(28px,3vw,42px); letter-spacing: -.04em; }
.platform-loop li span { max-width: 62ch; color: var(--muted); font-size: 18px; line-height: 1.5; }
.platform-primitives { background: var(--lime); color: var(--ink); }
.platform-primitives > div { margin-top: 85px; display: grid; grid-template-columns: repeat(5,1fr); border-top: 1px solid var(--ink); }
.platform-primitives article { min-height: 270px; padding: 30px 24px 20px 0; border-right: 1px solid rgba(17,20,19,.35); }
.platform-primitives article + article { padding-left: 24px; }
.platform-primitives article:last-child { border: 0; }
.platform-primitives h3 { font-size: 28px; letter-spacing: -.04em; }
.platform-primitives p { line-height: 1.5; }
.vision-future { display: grid; grid-template-columns: 1fr .7fr; gap: 80px; color: var(--ink); background: var(--coral); padding: 130px max(28px, calc((100vw - 1260px) / 2)); }
.vision-future h2 { margin: 0; font-size: clamp(50px,6vw,92px); line-height: .92; letter-spacing: -.07em; }
.vision-future > p { align-self: end; margin: 0; font-size: 20px; line-height: 1.55; }
.vision-laws ul { list-style: none; padding: 0; margin: 80px 0 0; border-top: 1px solid rgba(255,255,255,.2); }
.vision-laws li { padding: 24px 0; display: grid; grid-template-columns: .55fr 1fr; gap: 35px; border-bottom: 1px solid rgba(255,255,255,.2); }
.vision-laws strong { font-size: 20px; }
.vision-laws li span { color: #aeb4b1; line-height: 1.5; }
.thesis-close { min-height: 730px; }
.v2-footer-dark { color: #858b88; }
.v2-footer-dark .v2-brand { color: white; }

@media (max-width: 820px) {
  .v2-header, .v2-footer { width: calc(100% - 28px); }
  .v2-header { min-height: 70px; }
  .v2-header nav { gap: 14px; }
  .v2-header nav a { font-size: 11px; }
  .consumer-hero { width: calc(100% - 28px); min-height: 620px; padding: 80px 0 60px; display: block; }
  .consumer-hero h1 { font-size: clamp(58px,19vw,98px); line-height: .82; }
  .consumer-hero h1 em { white-space: normal; }
  .consumer-lede { margin: 48px 0 28px; font-size: 19px; }
  .life-film img { min-height: 610px; height: 115vw; object-position: center; }
  .life-film figcaption { left: 14px; right: 14px; bottom: 28px; display: block; font-size: 23px; }
  .life-film figcaption strong { display: block; margin-top: 4px; font-size: 1.55em; }
  .product-showcase { padding: 95px 0 85px; }
  .showcase-heading { display: block; padding: 0 14px; }
  .showcase-heading h2 { font-size: 17vw; }
  .showcase-heading > p { margin-top: 45px; }
  .showcase-stage { margin-top: 75px; padding: 0 14px 35px; display: flex; align-items: flex-start; gap: 18px; overflow-x: auto; scroll-snap-type: x mandatory; scrollbar-width: none; }
  .showcase-stage::-webkit-scrollbar { display: none; }
  .showcase-card { flex: 0 0 min(82vw, 350px); scroll-snap-align: center; }
  .showcase-card-plan-ready { transform: none; }
  .showcase-copy { min-height: 150px; }
  .showcase-disclosure { margin: 25px 14px 0; display: block; }
  .showcase-disclosure p { margin-top: 14px; }
  .three-beats { padding: 90px 14px; }
  .three-beats header, .fragmentation-copy, .platform-loop header { display: block; margin-bottom: 55px; }
  .three-beats ol { display: block; }
  .three-beats li, .three-beats li + li { min-height: 220px; padding: 24px 0; border-right: 0; border-bottom: 1px solid rgba(17,20,19,.35); }
  .anti-feed { padding: 95px 14px; }
  .anti-feed h2 { font-size: 18vw; }
  .anti-feed-grid { width: 100%; margin-top: 60px; display: block; }
  .anti-feed-grid p + p { margin-top: 30px; }
  .consumer-close, .thesis-close { min-height: 600px; padding: 90px 14px; }
  .consumer-close h2, .thesis-close h2 { font-size: 18vw; }
  .v2-footer { padding: 35px 0; min-height: 180px; align-items: flex-start; flex-direction: column; justify-content: space-between; }
  .thesis-hero { width: calc(100% - 28px); padding: 90px 0 100px; }
  .thesis-hero h1 { font-size: 17vw; }
  .thesis-hero > p:last-child { margin-top: 60px; font-size: 19px; }
  .category-band { padding: 75px 14px; display: block; }
  .category-band h2 { margin: 35px 0 24px; font-size: 14vw; }
  .fragmentation, .platform-loop, .platform-primitives, .vision-laws { padding: 95px 14px; }
  .fragmentation-grid { display: block; }
  .fragmentation article { min-height: 245px; border-right: 1px solid rgba(255,255,255,.2); }
  .platform-loop li { display: block; }
  .platform-loop li span { display: block; margin-top: 14px; }
  .platform-primitives > div { display: block; }
  .platform-primitives article, .platform-primitives article + article { min-height: 0; padding: 25px 0; border-right: 0; border-bottom: 1px solid rgba(17,20,19,.35); }
  .vision-future { display: block; padding: 95px 14px; }
  .vision-future > p { margin-top: 55px; }
  .vision-laws li { display: block; }
  .vision-laws li span { display: block; margin-top: 12px; }
}

@media (max-width: 430px) {
  .v2-header nav a:last-child { display: none; }
  .v2-brand { font-size: 16px; }
  .v2-brand span { width: 18px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition: none !important; animation: none !important; }
}